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How I Design a Logo

I was contacted by a new client to create a logo for a compensation advice website, Compensation Made Easy. The business was a new venture and they had almost everything in place including a web site but they’d not sorted out their logo.

 

The site was due for launch in a week so the logo was needed FAST! This encouraged me to create a small video that I’d been thinking about for a while, a condensed sped up version of the design process I go through for such projects (there is something behind what I do you know, I don’t just throw pixels at the screen and hope).

 

So I’m pleased to announce the premier of Kieran Harrod Pictures debut movie, The Creation of a Logo in 100 seconds! Enjoy!

 

This is a pretty typical example of my process, the results of which can be seen in the portfolio!



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