Branding new business Milk & Honey, headed up by the multi talented Adrian Moore.
Adrian, being creative by nature wanted a strong and clear brand for his new initiative Milk & Honey. The company would encompass a number of enterprises including Music Tuition, Artist Management, Music Production, Video Editing, Session Musician and Event Organisation.
Encompassing so many of Adrian talents required us to avoid overly cliched branding surrounding music and create a contemporary solution that could be applied across the range of offerings.
The solution, reflecting Adrian’s’ own bright, strong personality is a bold orange hexagon containing the clear Milk & Honey lettering.
Rendered in full the hexagon contains a honeycomb pattern, which has been rolled out as a pattern for other applications, such as the rear of the business cards.
When rendered under 10mm or 32 pixels, a second variation has been created with just M+H inside. This variation allows the brand to appear in any place and retain legibility and recognition.
A little bit about Adrian:
Adrian ‘Ace’ Moore is a qualified and accomplished multi-skilled professional musician, producer and musical director. With four years of professional music performing and playing experience and ten years total musical experience; he can play the Keyboard, Drums, Bass Guitar and the Hammond Organ. Adrian is a seasoned performer on the professional and gospel music circuit and has experience doing session and live work. He’s played on national TV and radio shows doing lots of work with the BBC on Radio 1 and 1xtra and the BBC Electric Proms. In addition, he’s performed on Channel 5 supporting artistes and many other broadcast shows. He’s played and arranged for some of the country’s leading performers, such as MOBO award winning and nominated artists such G Force and Victizzle, Top 40 artists Donaeo and Roll Deep to name a few. As a reliable professional Adrian’s also been asked to play, arrange and musically direct for artistes at the O2and Wembley arenas and major Gospel music events such as Midnight Oil. He is frequently booked to play for major artists and organise and lead bands to support them.
Kieran Harrod is a Creative, Professional & Reliable Graphic Designer skilled in branding, print and web design, with bags of integrity.
Based in Derby, UK, Kieran set up his own business in May 2011 after practicing design since 1997 including 7 years as an in house designer and marketing manager for the UK arm of a multinational. Get in touch to get something designed for your business.
Kieran has supported Yellow for some years now and during this time he has provided us with all aspects of design support, including design consultancy, branding, website creation, marketing communications material and general design support. He is very creative and an important part of our marketing effort.
Andy Kevins - Yellow Group
Kieran Harrod brand designer with an office at Friar Gate Studios and tent folder extraordinaire discusses an issue facing many businesses looking to re-brand.
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