Promotion of a mobile technology event at Microsoft London HQ.
Mobilise Your Workforce is a regular conference designed for Senior and Operations Managers in industry looking at the ever changing future of mobile technology. Hosted by longstanding mobile solutions provider TBS Mobility at the UK head office of Microsoft in Cardinal Square London.
Working with the team at TBS and the excellent Cuckoo PR Agency, I created a imagery, promotional materials and a mini-site with mobile variation for the 2012 event titled “Still in the Technology Dark Ages?”.
We developed an Evolution based theme leveraging a recognisable “ape to man” silhouette equipping each of the characters with ever modern tools for their work, starting with a toolkit, large 80’s phone and laptop computer, finishing with a modern handheld mobile device.
Once I’d created the main illustration I applied this to the promotional flyers, an email shot and the mini-site as well as developing the sign-up and tracking system for the site.
The mini-site has been retired, but you can have a peep at it on the back end of my site, but I’d suggest you don’t sign up – Mobilise Your Workforce Archive
All copy on the site was created by the fine folks at Cuckoo PR.
The reverse of the card was set up to allow a mail house to apply postal addresses of the postcard.
The MYWF mini site was carefully designed to look great on a variety of mobile devices!
Promotional "Teaser" card and site on Nexus 7 and Nexus 4 devices.
Kieran Harrod is a Creative, Professional & Reliable Graphic Designer skilled in branding, print and web design, with bags of integrity.
Based in Derby, UK, Kieran set up his own business in May 2011 after practicing design since 1997 including 7 years as an in house designer and marketing manager for the UK arm of a multinational. Get in touch to get something designed for your business.
We are really happy with the comprehensive branding solution that Kieran has put together. It was very important for LEL to have impact and be visible to the public as well as supporting the cyclists with essential kit. Kieran seamlessly brought together multiple elements to give the brand continuity and help position LEL as a noteworthy cycling event.
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